"There's more glitter here," Creative Director Simon Doonan told WWD magazine. "There was a conscious desire to inject a little flamboyance here."
The store is located in the new $2 million Palazzo, with an entrance from the street and valet parking, plus a facade that can be seen from Las Vegas Blvd. - the only fashion retailer in the city with its own facade on the Strip.
The new location features two concierges and three personal shopping suites, tricked out with black leather club chairs and flat screens, plus the usual, glorious suspects - Diane von Furstenberg, Marc by Marc Jacobs, and Helmut Lang in the Co-op; designs from Lanvin, Prada, Marni, Fendi, and Stella McCartney; an enormous space devoted to jewelry and accessories that includes pieces from Givenchy, Miu Miu and Rene Lewis; and a shoe department that "might be our biggest yet," according to Doonan. Road trip to Vegas, anyone?